Choose Your Integration Path

Every product team uses LeadBoxer differently.
Instead of starting with APIs or SDKs, begin with your goal.
Pick the outcome you want, and follow the recommended path.

Track Behaviour

Goal: understand what users and companies do across your website, product, and emails.

Use this path if you want to:

see who visits your website and what they view
track app or backend events
capture form activity
track email opens and clicks
attach custom events to users or companies
unify signals across web, email, and server-side

You’ll learn how to:

install the tracking code
add custom or server-side events
link behaviour to existing customers or accounts
validate and debug your event stream

Identify & Enrich

Goal: turn anonymous traffic or existing records into actionable company intelligence.

Use this path if you want to:

identify companies visiting your website
resolve IP addresses or domains
enrich CRM records with firmographics
enrich signup or product data
add industry, size, and location to accounts
power ABM, scoring, or routing with firmographic data

You’ll learn how to:

call the Lookup API (IP → Company, Domain → Firmographics)
process batch enrichment
unify enrichment with event streams
store and sync company identities across systems

Embed LeadBoxer in Your SaaS

Goal: offer tracking and intelligence features inside your own product.

Use this path if you want to:

provide website or email tracking to your customers
add company identification to your own dashboards
help customers measure visitor behaviour instantly
avoid building and maintaining tracking infrastructure
resell LeadBoxer capabilities under your own brand

You’ll learn how to:

embed a white-label pixel
connect customer accounts and datasets
integrate tracking with your own UI
deliver enriched behavioural data to your users
manage usage, events, and billing

Activate & Integrate Signals

Goal: use LeadBoxer insights inside your existing tools and workflows.

Use this path if you want to:

push identified companies into your CRM
build automated routing, scoring, or alerts
sync data into your CDP, data warehouse, or BI tools
run triggers in n8n, Zapier, or Make
combine LeadBoxer signals with your own system logic

You’ll learn how to:

use the REST API to fetch leads, events, and companies
configure webhooks
set up automated syncs and workflows
combine LeadBoxer with your internal systems and pipelines

Which path should I choose?

If you need:

behavioural data → start with Track Behaviour
company identification → go to Identify & Enrich
tracking inside your SaaS → choose Embed LeadBoxer
signals inside your own tools → pick Activate & Integrate

Still unsure? Describe what you’re building and I’ll guide you.