Enrichment Workflows (IP, Domain & Company Lookup Guide)

LeadBoxer’s Lookup APIs allow you to enrich your existing data with firmographics, company intelligence, and person-level insights—without using the tracking pixel.

This guide explains how to use the Lookup APIs to:

• enrich IP addresses
• enrich companies/domains
• build real-time or batch enrichment workflows
• combine data with CRM, SaaS products or internal pipelines

1. When to Use Enrichment Workflows

Use Lookup APIs if you want to:

• enrich CRM leads with company data
• enrich inbound demo requests
• enrich newsletter subscribers
• reveal company behind an IP
• run account identification in ABM workflows
• augment your own SaaS platform with B2B intelligence
• power dashboards, reports or onboarding flows
• process batch data from warehouses or logs

Lookup APIs do not require the website pixel.
They can run fully independently in your backend.

2. Available Lookup Endpoints

LeadBoxer provides 2 main enrichment types:

IP Lookup

Input: IP address
Output:

• company domain
• company name
• industry
• employee count
• revenue range
• location
• ISP/type detection
• confidence score

Use this when:

• you track server logs
• you want to identify companies accessing a product or API
• you want ABM signals without browser tracking

Company/Domain Lookup

Input: domain (e.g., company.com)
Output:

• company name
• size (employees, revenue)
• industry
• technologies
• location
• many more fileds

Use this when:

• enriching CRM accounts
• scoring ICP fit
• building account-based dashboards
• running batch enrichment on pipeline data

3. Making a Lookup Request

For full technical details see the API reference

4. Building Real-Time Enrichment Workflows

Use cases:

A. CRM Enrichment (HubSpot, Pipedrive, Salesforce)

When a new contact is created:

1. Trigger webhook or automation
2. Call the Lookup API
3. Write firmographic/persona fields back into CRM
4. Update lead score or pipeline stage

B. SaaS Product Sign-Up

When a user signs up in your product:

1. Capture email and IP
2. Call Lookup API for both
3. Store enriched attributes in your user table
4. Use enriched data to route onboarding or sales follow-up

C. Scoring Pipelines

Combine behavioural + profile data:

• ICP score
• Company size score
• Persona match score

Use this to determine:

• sales priority
• onboarding path
• ideal customer fit